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XPLOR.

• Product Thinking 

• UX/UI Design

• Prototyping

• Usability Testing

Southwest Airline + Adobe

My role

Client

In-flight entertainment app and a curated travel guide.

Xplor was created in the design competition:

Adobe Creative Jam x Southwest Airlines and won

1st place, having competed against 342 participants across USA, Canada and Mexico.

Challenge
Interview-rafiki (1).png
Interview-rafiki (1).png

DEFINE

 -Identifying emerging themes in findings- 

HOW MIGHT WE MAKE LEARNING ABOUT DESIGN FUN?

key characteristics:

1.  Gamification

2. Tutorials

3. Day in the life

Sketches

Source:  Norman, N. (2021). Teenager’s UX: Designing for Teens. Retrieved 17 Sep 2020, from https://www.nngroup.com/articles/usability-of-websites-for-teenagers/

Trust & Guidance

But first, let's look at the process.

Brainstorming

We then brainstormed and classified the ideas into an Impact x Feasibility matrix to understand which ideas to prioritize. We focused on the "Home Runs".

Bringing Ideas to life.

Following this, we brainstormed and started making lo-fi wireframes and upon initial summative evaluation, moved on to creating mid-fi wireframes.
Hover on the wireframes below:
Frame 8.png
Frame 7.png

Design System.

Group 26.png
Anchor 1
Ideation

And with this, Xplor has been awarded 1st place by
Adobe and Southwest Airlines.

Want to watch our presentation? Watch here

Here's what it took to create Xplor.

01

Week.

Designers.

02

23

Cups of coffee.

Anchor 2

And we enjoyed every bit of it. Thanks for scrolling!

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